What We’re Talking About

Taylor’s Version: How Taylor Swift is Redefining the Music Industry, One Re-Recorded Album at a Time
Christine Sterkel Christine Sterkel

Taylor’s Version: How Taylor Swift is Redefining the Music Industry, One Re-Recorded Album at a Time

Taylor Swift's journey in the music industry is a testament to the power of authenticity, resilience, and storytelling. Her ability to craft songs that resonate with millions while also challenging industry norms and standards has truly redefined the music landscape. The music industry, much like many other industries, is filled with tales of artists who lose rights to their works, only to regret it later. But when it comes to redefining the narrative and leveraging intellectual property (IP) rights, few have showcased the brilliance quite like Taylor Swift.

Read More
Ozempic: The Trend, the Trials, and the Truth
Christine Sterkel Christine Sterkel

Ozempic: The Trend, the Trials, and the Truth

In the expansive universe of modern medicine, the hunt for the perfect weight loss solution remains relentless. Drugs like Ozempic and Mounjaro, primarily developed for diabetes management, have increasingly garnered attention, not solely for their intended purpose but also for their off-label use in weight loss. However, with this rising fame come significant concerns about safety, long-term implications, and ethical medical practices.

Read More
Navigating Google's New Trademark Policy: What You Need to Know
Christine Sterkel Christine Sterkel

Navigating Google's New Trademark Policy: What You Need to Know

Google recently unveiled a significant shift in its Google Ads Trademark policy that will fundamentally transform the way it handles trademark complaints. Effective from July 24, 2023, the tech giant will now focus on specific advertisers and ads in processing trademark complaints, instead of all advertisers operating within the same industry as the trademark owner. This transition will involve phasing out trademark restrictions that were active before July 24, 2023, over the subsequent 12 to 18 months. Here's what you need to understand about this new Google policy and how it could potentially impact your trademark rights.

Read More
Protecting Your Intellectual Property: Key Measures Against Potential Infringements
Travis Mendoza Travis Mendoza

Protecting Your Intellectual Property: Key Measures Against Potential Infringements

For innovators, entrepreneurs, or business operators, a significant portion of your efforts is likely devoted to crafting unique products and services. However, with innovation comes potential intellectual property (IP) infringement. As per the U.S. Patent & Trademark Office, more than 85% of novice inventors have encountered unauthorized duplication of their inventions. As such, it's crucial to safeguard your invention to avoid potential legal complexities and retain control over its use and profit generation. In this article, we'll explore necessary actions when encountering infringement on your IP rights— offering you peace of mind that your hard work is protected!

Read More
Temu vs Shein: The Catfight Shaking Up the World of Ultra-Fast Fashion
Christine Sterkel Christine Sterkel

Temu vs Shein: The Catfight Shaking Up the World of Ultra-Fast Fashion

Chinese e-commerce rivals, Temu and Shein, are involved in a full-blown legal catfight over fast-fashion retail space in the US. Last week, the newcomer Temu (known for its relentless social ads) slapped Shein (your Gen-Z sibling's favorite shopping app) with an antitrust lawsuit. Let's grab some popcorn, shall we?

Read More
Understanding the Cost of Patent Litigation
Travis Mendoza Travis Mendoza

Understanding the Cost of Patent Litigation

One frequently asked question about patent infringement revolves around the often prohibitive cost of patent litigation. The financial toll for those embroiled in such disputes can be astonishing, often escalating into the millions of dollars. This stems from the intricate issues at play, the necessity of engaging numerous specialists, and the multitude of proceedings like Inter Partes Review. These elements combined can generate formidable legal expenses for those navigating patent litigation proceedings.

Read More
Patent Law: Understanding the Importance of Obviousness
Travis Mendoza Travis Mendoza

Patent Law: Understanding the Importance of Obviousness

Every inventor's dream is to create something no one has ever seen. But to legally protect your invention, it's essential to ensure that it passes the test of obviousness. So, what exactly is obviousness in the context of patents, and why is it so crucial for aspiring innovators?

Read More
Guarding Your Brand's Identity: Trademark Protection 101
Travis Mendoza Travis Mendoza

Guarding Your Brand's Identity: Trademark Protection 101

Trademark protection is a powerful device that differentiates your products in the market and provides an exclusive right to use them. Trademark protection is based on a “strength” classification system. We'll discuss why a strong trademark is crucial for businesses, explaining how evaluating its strength can help ensure product recognition from competitors – giving you peace of mind now and long-term protection into the future.

Read More
Twitter’s Troublesome Transition: Lessons in Intellectual Property
Christine Sterkel Christine Sterkel

Twitter’s Troublesome Transition: Lessons in Intellectual Property

In the ever-evolving world of technology and branding, there's always something happening that's worth our attention. This time, it's Twitter's dramatic departure from its well-known blue bird logo to a simple "X". What's more, it has also altered its site address to "X.com", effectively retiring the well-established terms such as "tweets" and "retweets". However, this fresh take on branding seems to have hit a bump already.

Read More
The Unforgettable Voice: Remembering Tony Bennett and His Indelible Mark on The World
Christine Sterkel Christine Sterkel

The Unforgettable Voice: Remembering Tony Bennett and His Indelible Mark on The World

At Ed White Law, we believe in celebrating those whose intellectual pursuits have profoundly touched the world. Today, we mourn the loss of a legendary artist, an iconic figure, an ambassador of the world of music - Tony Bennett. An artist of his caliber not only left an indelible mark in the music industry but also changed the world in a unique, remarkable way.

Read More
 ‘Taco Tuesday' Trademark War Ends in Truce
Christine Sterkel Christine Sterkel

‘Taco Tuesday' Trademark War Ends in Truce

In an unexpected turn of events, the well-known Wyoming-based taco chain, Taco John’s, announced on Tuesday their decision to abandon their trademark registration for the much-debated phrase, 'Taco Tuesday'. This decision comes two months after the initiation of legal proceedings and a vigorous advertising campaign by Taco Bell to "free Taco Tuesday".

Read More
Shein Accused of Criminal Activity in Bombshell RICO Lawsuit
Christine Sterkel Christine Sterkel

Shein Accused of Criminal Activity in Bombshell RICO Lawsuit

A lawsuit filed on Tuesday claims that Shein, the viral Chinese fast-fashion giant, violates the Racketeer Influenced and Corrupt Organizations Act, better known as RICO. This lawsuit is a notable intensification from the numerous lawsuits the company has dealt with for trademark infringement lodged by various brands and artists over recent years.

Read More
Grand Slam of Trademarks: Serving an Ace with Wimbledon's Intellectual Property
Christine Sterkel Christine Sterkel

Grand Slam of Trademarks: Serving an Ace with Wimbledon's Intellectual Property

Welcome to the world of Wimbledon, where the thrill of the game meets the drama of high stakes intellectual property (IP) rights. It's a veritable 'center court' of trademarks and copyrights that not only safeguards the grandeur of this legendary tournament but also ensures it remains as distinct as a perfectly executed backhand slice.

Read More
Trader Joe’s Woes: Grocer Wages War on its Workers' Union
Christine Sterkel Christine Sterkel

Trader Joe’s Woes: Grocer Wages War on its Workers' Union

Trader Joe's, a renowned grocery store chain, has recently threatened legal action against its workers' newly formed union, Trader Joe's United. The company alleges trademark infringement tied to merchandise being sold through the union's online store. Hailing from California, the supermarket giant delivered a letter to the union president and store worker, Jamie Edwards. Dated June 27, this correspondence targeted the sale of merchandise. The company asserts that the union's merchandise infringes upon its trademarks, design, and 'trade dress'— a legal term denoting a product's overall aesthetic. The threat of an injunction and monetary damages, including any profits from the sale of said items, looms over the union if it continues to sell the merchandise.

Read More
Judge Declares Thumbs-Up Emoji as Legally Binding Signature
Christine Sterkel Christine Sterkel

Judge Declares Thumbs-Up Emoji as Legally Binding Signature

What started as a run-of-the-mill contract dispute in rural Canada has yielded a unique legal precedent for the internet age: An emoji constitutes a legally binding contract. In a June 8 opinion that was itself peppered with little yellow “thumbs-up” emoji, Saskatchewan judge T.J. Keene ruled that a farmer’s emoji response to a contract sent by a grain cooperative did qualify as agreement on the contract terms. He ordered the farmer to pay 82,200 Canadian dollars ($61,000) in damages.

Read More
Legally Blonde, Pink & Powerful: Inside Barbie's Journey to Intellectual Property Prowess
Christine Sterkel Christine Sterkel

Legally Blonde, Pink & Powerful: Inside Barbie's Journey to Intellectual Property Prowess

Brace yourself, as the iconic Barbie doll has taken the world by storm. From captivating Primark collections to setting TikTok trends ablaze, Barbie has been dominating the cultural landscape, as her most remarkable transformation is about to unfold on the silver screen. This journey of reinvention rivals the most legendary of legends, proving that Barbie is a true master of brand evolution. Get ready to be wowed as we uncover the secrets behind Barbie's rise to stardom and her unstoppable reign in the world of intellectual property.

Read More
Kind of a Big Dill: Grillo’s Files Lawsuit Against Patriot for Stealing Century-Old Secret Recipe
Christine Sterkel Christine Sterkel

Kind of a Big Dill: Grillo’s Files Lawsuit Against Patriot for Stealing Century-Old Secret Recipe

In a recent dispute stirring up the pickle industry, Grillo's Pickles alleges that its former business associate, Patriot Pickle, has infringed upon its hundred-year-old recipe. The lawsuit, recently filed in the U.S. District Court for the Southern District of Florida, claims that the striking similarity between Grillo's Pickles and Patriot Pickle products has raised eyebrows and concerns in the aisles of Whole Foods.

Read More
US Patent and Trademark Office Notifies Filers of Years-Long Data Leak
Christine Sterkel Christine Sterkel

US Patent and Trademark Office Notifies Filers of Years-Long Data Leak

The U.S. Patent and Trademark Office (USPTO) revealed that they had inadvertently exposed about 61,000 filers' private addresses in a data spill that spanned over three years, from February 2020 to March 2023. This issue was discovered in one of the agency's APIs (Application Programming Interface), which is a tool used to check the status of pending and registered trademarks.

Read More